Video & Film Production
Steps of Sheikh Zayed
A narrative film named for the UAE's founding father: a boy tells his grandfather he wants to be an astronaut and asks whether he will make it, and the country's own journey to orbit and to Mars answers him — you will.
- Video & Film Production
- Campaign Film
The Brief
One film.
A boy sits drawing at a desk crowded with coloured pencils, a lantern and model rockets, while an elder in a white kandura turns the dial on a wooden radio beside him. It closes on a pencil laying down green and red, and two words: YOU WILL.
Steps of Sheikh Zayed · Film
The film, edge to edge.
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Street Cultured
Youth and luxury in the same wardrobe — a campaign film, and a CGI film for the Cultured Cap.
See project